Expert Biography

Susan Burton, Co-founder and CEO of Classlist - a community app for school parents. Classlist is used by 1000 schools worldwide including the largest school in the world - United World College, Singapore and UK big hitters, Harrodian School and Southbank International School. Classlist is the largest social network for UK school parents and 300,000 parents use the app globally. Classlist’s safe, moderated app lets parents at each school contact each other; volunteer; fundraise and organise ticketed events in seconds.

Susan is...

  • Former management consultant and chartered accountant at PriceWaterhouseCoopers
  • Ran large IT teams; conceptualised and built Classlist’s prototype site
  • Veteran of four digital start-ups
  • Successful crowdfunding campaign manager, 2021

COVID has moved schools 5-10 years forward on digital in a few months. Classlist launched in 2016 after Susan and Clare, both returning to the UK, experienced how difficult it is to contact fellow school parents due to data protection. After their pilot system went viral in weeks, they grew a team with security and community building expertise, passionately committed to making life easier for school parents. They recently secured £900,000 in crowdfunding.

Headquartered in Oxford, Classlist has a fast growing team. Classlist is free for schools and parents and is funded by business sponsorship and advertising. Classlist’s in-house dev team have built three platforms for parents; schools and advertisers. The parent platform helps parents to get stuff done; the school platform helps schools community with parents, run events and fundraise. Advertisers can access a high touch supportive account management service of post an advert directly using Classlist’s custom built advertising platform.

Covering a whole range of schools including primary, secondary, private, state and international. Just some of the schools currently using Classlist include: Harrodian School, Headington, Great Western Primary Harrogate, Botley School, Sydenham High, Bedales, Hampshire, Southbank International, Copenhagen International School.

Winner: Startup of the Year at BETT - the World’s biggest Edtech event in 2018.

Contact Expert
  • 07901 682219
  • CEO of Classlist - a community and fundraising app for school parents
  • Digital start-ups, Technology, Community apps, Edtech